Pac/West Communications on Oct. 1, 2019 announced the promotion of two of its top employees into executive roles in the company.
Ryan Tribbett and Mark Truax will serve as executive vice presidents for Pac/West, each expanding their leadership roles in their respective territories.
Tribbett, a lead lobbyist and government affairs team manager based in Wilsonville, has been with the company since 2007. He has developed a reputation as a skilled negotiator, influential advocate for clients and responsive manager.
Truax joined Pac/West in 2009 and has managed the firm’s Denver office for the past six years. He specializes in campaign management and has worked with clients in the diverse fields of oil and natural gas, agriculture, and the pro-business issues spanning across the country.
“Ryan and Mark have been cornerstones of this company and played a major role in its success,” said Pac/West President Paul Phillips. “They have both proven themselves to their clients and this company time and again and have a bold vision for what Pac/West can and should be.”
Tribbett became the Senior Vice President of Government Affairs in 2015 and has been instrumental in Pac/West’s expansion into rural issues, culminating with the opening of a Hermiston office in September. He has led the diverse government affairs team through six full legislative sessions, relying on personal relationships and keen negotiating skills to get the desired results for clients.
“When we’re selling our services, what we’re really selling is our staff,” Tribbett said. “We recruit talented people with all kinds of interests. I help identify their natural talents and provide training to amplify their passions into skillsets and bonafide expertise. That makes our entire team effective for our clients.”
Members of the Government Affairs team say they appreciate Tribbett’s political insights and his focus on training through shared life experience, his personal advocacy, and respect he shows them every day through his actions.
“Ryan sits down with people on completely opposite ends of the spectrum who are entrenched in their positions, and find a way to hit the reset button,” said lobbyist Phil Scheuers. “He knows how to break down barriers and rebuild shared values and goals into consensus, and that’s a valuable skill.”
Truax has personally managed the Denver office’s largest client, Coloradans for Responsible Energy Development, since 2013 and has been a creative and effective strategist for issues from Alaska to Texas to Washington, DC and all places in between, dealing with public lands, wildlife and energy, among other issues. He credits the team’s ability to handle a diverse portfolio to their relational approach to clients.
“We put in a lot of time cultivating relationships with clients, partners and stakeholders so they know they can trust we’re going to deliver,” Truax said. “That relationship allows us to think ahead, give some forethought and anticipate their needs.”
In Truax’s new role, he will help guide Pac/West’s strategy in continuing to grow its footprint. He said this is only possible through the development of a diverse staff that understands its clients’ industry and challenges in depth.
“We have a team that works on issues they believe in and want to advance,” he said. “Our clients know the job they have to accomplish, and we need to be in the position to use our experience and skillset to think of things they haven’t thought of yet and help them get moving.”